Job Title:
Sales Account Manager
Reporting line:
Sales Manager
Directly Supervises:
None
Liaises with:
Reservations, Marketing, Accounts, Food & Beverage, Front Office, Regional sales team
Job Purpose
The position is responsible for driving top-line revenue growth and expand market share across
all the resort’s departments i.e Rooms, Food & Beverage, MICE and Spa by building strong
client relationship and securing high yield accounts in local and international markets.
KEY RESPONSIBILITIES
• Identify local business shifts and competitor activities within assigned territories or
segments.
• Attend local networking events, business mixers, and tourism expos to gather leads.
• Promote resort offerings actively across assigned corporate and travel agency sectors.
• Deliver enthusiastic, highly professional property tours to prospective clients and
event planners.
• Ensure all client collateral, rate sheets, and promotional materials are accurate and up
to date.
• Assist clients with custom itinerary planning, menu selections, and spa group
packages.
• Maintain and grow a comprehensive portfolio of corporate, MICE, and leisure
accounts.
• Negotiate contracts and close commercial agreements.
• Implement structured account plans to maximize client retention and upselling.
• Conduct regular outbound sales calls and face-to-face meetings with mid-tier
corporate and leisure clients.
• Secure repeat bookings from local event organizers, wedding planners, and social
groups.
• Close sales using approved seasonal promotions, corporate rates, and tactical
discounting structures.
• Collect advance deposits and ensure timely settlement of outstanding event invoices.
• Integrate eco-friendly and responsible tourism concepts into corporate client
proposals.
• Support the property’s green initiatives and community-based engagements.
• Maintain detailed records of all daily sales activities, customer interactions, and
meeting notes in the resort’s sales trackers.
MINIMUM QUALIFICATIONS:
• Degree or Diploma in Hospitality management, Sales & Marketing, Business
management or related field
• A minimum of 5 years direct sales experience preferably within a 4 star or 5 star hotel,
resort or luxury travel agency
SKILLS AND PERSONAL ATTRIBUTES
• High energy, self-motivated, and target-driven.
• Excellent interpersonal skills with a natural ability to build rapport quickly.
• Strong negotiation capabilities
• Effective written and verbal communication skills communication skills
Interested applicants who meet the above criteria are invited to submit their application
including an updated CV to: Jobvacancy.kenya@serenahotels.com, on or before 8th
September 2026.
