Are you passionate about data, consumer behaviour, and uncovering the “why” behind the numbers?
We’re looking for a Senior Consumer Insight Officer to join our growing team in Nairobi. This is an exciting opportunity for an analytical, detail-oriented professional who can transform complex research data into actionable insights that drive product innovation, marketing, and commercial growth.
KEY RESPONSIBILITIES
- Quantitative Survey Planning & Questionnaire
Scripting: Design and script quantitative research surveys using KoboToolbox/XLSForm, including USA studies, Brand Health Trackers, product concept tests, and trade audits. - Sampling Design, Tracking & Field Management:
Develop representative sampling frameworks, monitor fieldwork and sample quotas, ensure data quality, and deliver projects on time. - Advanced Data Analysis, Coding & Excel Modelling: Clean, code, weight, analyse, and interpret survey data using Excel, including cross-tabulations, trend analysis, consumer behaviour, and pricing analysis.
- Data Visualisation & Reporting: Translate research findings into clear dashboards, visualisations, and actionable insights to support strategic business decision-making.
QUALIFICATIONS
- Bachelor’s degree in Statistics, Mathematics, Economics, Data Analytics, Actuarial Science, Business Information Technology, or a related quantitative field.
- 3 to 5 years of hands-on experience in quantitative market research, survey programming, and data processing within an FMCG environment or a top-tier research agency (e.g, Ipsos, Kantar, NielsenIO).
- (Added Advantage): Professional certification in Advanced Excel, Data Science, or specialized training in ODK / KoboToolbox mobile data collection platforms.
WHY JOIN US?
Make an Impact: Turn consumer insights into strategies that shape real business decisions and drive growth.
Work on diverse research projects while developing your skills in data, analytics, and consumer insights.
KEY SKILLS
- Software & Tool Mastery: High proficiency in Microsoft Excel, PowerPoint, and mobile data collection tools.
- Quantitative Survey Planning & Questionnaire
Scripting: Ability to design and script quantitative research surveys using
KoboToolbox/XLSForm, including USA studies, Brand Health Trackers, product concept tests, and trade audits. - Data Visualisation & Reporting: Ability to turn survey data and cross-tabs into clear charts, dashboards, and concise reports.
- Research Methodology: Hands-on experience in quantitative and qualitative research methods, including surveys, sampling, focus groups, and in-depth interviews.
- Analytical Thinking: Strong ability to interpret data, identify trends, and generate actionable insights.
- Project & Time Management: Ability to manage multiple research projects, meet deadlines, and coordinate tasks effectively.
Location: Nairobi, Kenya
Application deadline: 25 August 2026
