Location: Nairobi, Kenya
Kaya Comfort is dedicated to delivering premium comfort solutions to our clients. We believe in building lasting relationships grounded in trust, quality, and exceptional service. As we continue to grow our market presence, we are looking for a motivated and detail-oriented intern to support our client outreach and data management efforts.
ABOUT THE ROLE
The Market Research & Client Relations Intern will play a hands-on role in supporting Kaya Comfort’s growth strategy. This position focuses on direct client engagement – reaching out to existing and prospective clients via phone and in-person market visits, gathering valuable feedback, and building a structured customer database that will guide our marketing and sales decisions.
KEY RESPONSIBILITIES
Client Outreach & Feedback Collection
- Conduct structured outbound calls to Kaya Comfort’s existing and prospective clients.
- Introduce and represent Kaya Comfort’s products and services professionally and confidently.
- Collect client feedback using prepared questionnaires and conversation guides.
- Document client responses accurately and promptly after each interaction.
- Identify client pain points, preferences, and satisfaction levels for internal reporting.
Market Visits & Ground Truthing
- Conduct in-person visits to key client locations, retail outlets, and target market areas to validate data collected via phone.
- Observe and document real-world usage, product placement, and client environment to provide ground-level market insights.
- Engage directly with clients and end-users on-site to deepen understanding of their comfort needs and buying behaviours.
• Cross-reference field observations with phone feedback to identify gaps or inconsistencies in the data.
Prepare concise field visit reports summarising key findings and recommendations.
Customer Database Development
- Build and maintain a comprehensive, organized customer database using Excel, Google Sheets, or a
CRM platform.
Record and update client contact details, interaction history, and feedback notes. - Categorize and segment clients based on preferences, location, or purchase history.
- Ensure data accuracy, completeness, and consistency across all records.
- Flag high-value leads or clients with specific needs for follow-up by the sales team.
Market Research & Reporting
- Compile findings from calls and market visits into weekly summary reports for the marketing team.
- Assist in identifying trends, gaps, and opportunities in the current client base.
- Support the team in preparing presentations or briefs based on collected market data.
- Research competitor offerings and market trends as directed.
QUALIFICATION REQUIREMENTS
Education
• Currently pursuing a degree or diploma in Marketing, Business Administration, Communications, or a related field.
Skills & Attributes
- Good verbal and written communication skills in English and Swahili.
- Basic computer literacy – comfortable using Microsoft Excel or Google Sheets for data entry.
- Eagerness to learn and willingness to work both in the office and in the field.
- Honest, reliable, and punctual with a positive attitude.
- Able to follow instructions, take notes, and ask questions when unsure.
- Comfortable interacting with people – whether on a call or face-to-face at a market.
WHAT YOU WILL LEARN
Client Communication & Outreach
- How to conduct professional client calls – including how to introduce yourself, ask the right questions, and handle objections politely.
- Techniques for active listening and capturing client needs accurately.
How to follow up with clients and maintain a professional relationship over time.
Market Research & Field Skills
- How to conduct structured market visits and observe trade channels like dukas, supermarkets, and wholesalers.
- How to identify fast-moving products, pricing trends, and competitor activity in a real market environment.
- How to compare phone-based feedback with what you see on the ground to draw meaningful insights.
Data Management
- How to build and manage a customer database – organising contacts, interaction history, and feedback.
- Basic data entry and segmentation skills using Excel or Google Sheets.
- How to keep records accurate, up to date, and useful for a sales team.
Reporting & Business Communication
- How to write clear, concise field visit reports and weekly summaries for management.
How to present market findings in a way that supports business decisions. - Exposure to how a sales and marketing team operates within a growing company.
WHAT YOU WILL GAIN
- A certificate of completion and an internship reference letter from Kaya Comfort.
- A real portfolio piece: a customer database, field visit reports, and a market research summary you built yourselt.
Mentorship and day-to-day guidance from the business development team.
Practical, CV-worthy experience that sets you apart when applying for full-time roles. - Opportunity for contract extension or full-time consideration based on performance.
HOW TO APPLY
Interested candidates should submit the following to careers@kayacomfort.co.ke
- An updated CV / Resume
- A brief cover letter (no more than one page) explaining your interest in the role
- Any relevant academic or work samples (optional)